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As far as introducing the plan, managers should compare progress with the strategic plan regular or critical stages in order to determine if the organization is progressing toward achieving its strategic objectives. All this will require a strategic management plan.

This plan includes the assessment of the underlying foundation in business strategy, comparing actual results with expected goals and taking corrective actions to make the results consistent with the plans. Corrective actions may include a rethinking of strategies, objectives, goals and policies or the mission of the organization.

Strategic evaluation is important to ensure compliance with the goals and objectives.

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EVALUATION OF THE STRATEGY IMPLEMENTATION OF THE STRATEGY EVALUATION

Once the strategy must be built into the daily operations of the organization. Even the most sophisticated and creative strategy the benefit, unless it is implemented. Regardless of the strategy is recorded in a formal and detailed strategic plan, must be translated into tactical plans, programs and appropriate budgets. +

This phase requires a successful communication strategy at all levels of the organization. If executives and / or managers fail to understand the strategy or its individual role in it is certain that the strategy will be sub-optimized.

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IDENTIFICATION AND SELECTION OF STRATEGY ANALYSIS

Once identified an opportunity or threat, look for a number of alternatives that can exploit the situation and make the most and best out of it. Do we continue the same?, If not where do we go? Do we seek new markets? If so, should we venture into the market by buying another company or start?, Maybe we pulling back and consolidate.

strategies have been identified and evaluated, we select one. There is the option of continuing what has been done in the past. However, selecting a new strategy must be consistent with the mission and objectives of the organization and should correspond to their capabilities.

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OR EXTERNAL ANALYSIS GENERAL ENVIRONMENT

The general environment consists of factors external to the organization, which may directly or indirectly impact on trends in the short and long term business. The general environment analysis examines the socio-cultural, technological, political-legal, ecological and environmental issues as a group. The importance and influence of these factors determine the level of depth to the analysis to be performed.

Big companies have the means to influence the situation of the environment, SMEs is their greatest opportunity to anticipate these changes, building the greater flexibility of its structure, to improve their position. The objective of this analysis is to present a diagnosis that allows to develop strategic actions to the environmental opportunities and threats facing the strengths and weaknesses of the organization.

Opportunity: The possibility that the company has to reach a position that allows it to outperform its competitors (a better competitive position.) Companies more flexible, agile and better positioned, will leave with a greater percentage chance of success in the use of them.

Threats: There are bad situations, that surely will be presented in the form of threats.

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This analysis can also be called "Resources." The objectives, goals and current strategies of the organization provide a framework to analyze their resources. This analysis is necessary to determine its advantages and competitive disadvantages. Both will be referred to the strengths and weaknesses of the organization meet its current and future competitors.

What the administration can do is limited by the resources and capabilities that the organization has, by its human, financial and physical. What they will do is limited by what they can do.

Four steps for internal analysis:
a) Profile of skill and resources.
b) Identify the key requirements for market success.
c) To compare the resource profile with the key requirements for success.
d) Compare the strengths and weaknesses of the organization with that of competitors.

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CREATE PROCEDURE MISSION AND VISION OF THE COMPANY

COMPANY MISSION
Every organization has a mission that defines its purpose and, in essence, aims to answer this question: In what business are we? . Defining the mission of the organization requires management to carefully define the space of your product or service. The determination of the business that is an organization, is applicable to both organizations non-profit or they are.

"It is a lasting statement of objectives that distinguish one organization from other similar
."

is a compendium of the reason for a company, essential to setting goals and strategizing. Also called statement of belief, purpose, philosophy, beliefs, business principles, or statement "to define our company."
Fred David. Strategic Management.

The formulation of a mission shows a long-term vision of an organization, in terms of who wants to be and who wants to serve, describe: the purpose, customers, products or services, markets, philosophy and the basic technology of a company. The formulation of a mission should:

1. Define what the organization and what it aspires to be.
2. Be specific enough to exclude certain activities and wide enough to allow creative growth.
3. Distinguish one organization from all others.
4. Serve as a framework for evaluating current and future activities.
5. Formulated in such clear terms that can be understood across the enterprise. The mission makes the activities of design, implementation and evaluation of strategies much easier. Example

Mission Company: Plumrose
Develop, produce, market and distribute quality food products that exceed the expectations of clients and customers, creating value for our shareholders, benefits to our employees and dealing fairly and professionally to our business partners. "

VISION ENTERPRISE
The vision defined very broadly what is expected in the future of the organization, which is the scope in terms of industry growth and the effective recognition, and because of that recognition.

set of general ideas which provide the framework for what a company wants and expects to see in the future.

The vision points the way that allows senior management to set the course for achieving the expected development of the organization in the future. ELEMENTS


a) formulated by the leaders of the organization.
b) Dimension of Time.
c) Integrator.
d) Comprehensive and detailed.
e) positive and encouraging.
f) Realistic, Possible.
g) Consistent.
h) Spread internally and externally. Example

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"create and produce the best advertising language, based on total communication with customers, this will give us all we identify differential and also make us more competitive, achieving and maintaining market leadership. "

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There is a definite number of models for developing a strategic plan. Interdisciplinary teams and management consulting firms have been devoted to the study and development of systems, programs, projects and a range of possibilities and alternatives for organizations to purchase and use as a benchmark when developing their own strategic schemes . Nevertheless we must emphasize that each company or organization simply adapt these schemes, preconceived, according to its needs and interests.

As above, in This material will reflect in general, avoid or fix outline patterns and models, a framework of what the steps in developing a strategic plan.

Defining the mission of the organization, its vision, policies that govern it, principles and values \u200b\u200bbehind them, meet objectives and goals to achieve, analysis and study of the external environment (opportunities and threats) and internal environment (strengths and weaknesses), identification, assessment and selection of alternative strategies, strategy implementation, evaluation and control of the plan.

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STRATEGIC DEVELOPMENT PLAN ADVANTAGES AND DISADVANTAGES OF STRATEGIC PLANNING OBJECTIVES OF THE PLANNING


Benefits - Planning consistent strategy provides guidelines for the activities of the organization. When managers use them to your organization are clearly defined objectives and methods to achieve them. In addition, the planning process helps to anticipate problems before they arise and deal with before they become serious.

- Helps managers recognize the risk and insurance opportunities, and choose between them. Careful analysis that provides strategic planning provides you with as much information as they need to make good decisions.
- Minimize the possibility of mistakes and unpleasant surprises, since the objectives, goals and strategies under study rigorous. Disadvantages


- The main one is in danger of creating a huge bureaucracy of planners who may lose contact with the products and customers of the company.

- Sometimes it takes years to recover the huge investment of time, money and personnel that may require a formal planning system.

- sometimes planning tends to limit the organization to the most rational and free of risks.

- Managers learn to develop strategies and targets only those that can withstand detailed analysis of the planning process, thus avoiding the attractive opportunities that requires a high degree of uncertainty or are difficult to analyze and communicate.

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1. Improve the capacity of the organization to adapt to changes in the environment.

2. Change employee behavior through its incorporation participatory development and growth of the organization.

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STRATEGIC IMPORTANCE OF THE DEFINITION OF STRATEGIC PLANNING STRATEGIC PLANNING

provides a framework for organizational activity that could lead to better performance and higher sensitivity of the organization.
managers have found that, if specifically define the mission of your organization will be better able to give direction and guidance to their activities. The organizations work better for it, and take more sensitive to a changing environment.

Successful strategic planning is the power of anticipation, initiative and timely reaction of change, supporting their actions not on hunches but a method, plan or course, sets the goals of the organization and defining appropriate procedures to achieve them.

Strategic planning helps to set priorities, to concentrate on the strengths of the organization, helps treat the problems of changes in the external environment.

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"involves the choice of targets organization, resources to be used and the main policies that will guide the acquisition of those resources. "

" The process by which members of an organization's guidelines provide for their future and develop the procedures and operations necessary to achieve "
Leonard Goodstein .

process of selecting an organization's goals, determine policies and programs needed to achieve specific goals that lead towards the goals and the establishment of the necessary methods to ensure they implement policies and strategic programs.

"The process by which anticipates the future to determine the best alternatives for action and thus avoid being developed by the circumstances. "

Strategic planning allows the company to adapt to new and changing circumstances of operation. It is shaping the future, the target image, that its executives wish for it, in this process, identify opportunities, competitive advantages, risks and weaknesses of the company existing in a horizon of analysis. As a result it produces a document that contains lines of action and allow the company to consolidate a position in your development environment .

Strategic planning should respond to:
What to do? Mission.
Whither? Directionality.
What is the environment? (Political, Socio-Economic) Industrial Organizational Competitive
how? Operational planning.

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THREE WAYS TO MAKE A STRATEGY

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Robert. H Hayes and Steve c. Wheelwright have discovered 5 key features of the strategy:
1. Time horizon. Generally the word strategy is used to describe activities that encompass a broad time horizon, in relation to the time it takes to make them and that it takes to see an impact.

2. Impact. The strategy should not necessarily be impressive since his choice but at least its final impact if it should be important.

3. Concentrated efforts. An effective strategy, in general, the activity usually requires focus, effort and attention on a rather limited number of purposes. Which implicitly reduces the resources available for other activities.

4. Pattern Making. Most of the strategies require certain types of decisions are taken over time, they have to support one another, as if following a uniform pattern.

5. Penetration capacity. A strategy encompasses a broad spectrum of activities, which requires that all levels of an organization acting almost interchangeably, in ways that reinforce national strategies. The strategy is long term and comprehensive, includes and controls the most important actions of the organization and is a key determinant of its success or failure over time.

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FEATURES OF THE STRATEGY CONCEPT OF STRATEGY BY PHONE CALL

medium is the means by which objectives are achieved, but if we start from two perspectives regarding what the organization tries and also the prospect of what will eventually happen, we can say that in the first perspective strategy is: "The general program and achieving the objectives of the organization and implement its mission." The word "program" implies an active, rational and well-defined managers to define the strategy of the organization.

The second perspective is: "The pattern of responses of the organization to its environment over time." This conception of the strategy includes organizations whose managers shows a reactive behavior: they respond and adjust to the environment as required by circumstances.

The strategy is to advance the opportunities and threats in order to strengthen and adapt to change and achieve sustained competitive position over time.

"is the pattern of principles, objectives, intentions or goals and policies and plans to achieve this, established so as to define what sort of Business is business or wants to be, and what kind of company is and wants to be. "
Andrews

The active formulation of the strategy is known as strategic planning, which takes a comprehensive orientation, and generally long-term .

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3:30 pm. While waiting for the caffeine to take effect, take up the mechanical tasks (those for which you do not get fired). "A time to talk-even by phone, can give new impetus to finish the day with the same vigor with which it started, "said Dr. Martin Moore-Ede, chairman of Circadian Technologies in Lexington, Massachusetts.

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coffee or take a walk

3 pm. While others rely on caffeine every morning cold start your nervous system, you can use it to remedy the energy slump that attacks you in the afternoon. Just drink a soda with caffeine half an hour before a meeting, your senses will come alive. "You swore to give up these concoctions? Then gives a quick tour of the hall for 15 minutes. "It will help stimulate the hormones related to alertness," says Dr. David Pearson, the upper course of exercise science at Ball State University.

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mid-afternoon. Even if you have more but to ruin the day for your employees, which can not be is that they ruin their lives. "Heart attacks tend to occur mainly at dawn and early in the morning," says Dr. Novoa. So, try not to do any dirty work before 10 am, which, on the other hand, is the time that stress can cause a heart attack, and least you will at work is having a feeling because of the size of a blue whale.

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TAKE A STRATEGIC DECISION MAKING SNACK

12 noon. Eat a fruit or a dairy product. Get the necessary energy without gaining an ounce more. "This kind of snacks are much healthier than those who provide too many calories, "says Dr. Ricardo Astorga, vice president of the English Society of Endocrinology and Nutrition. Forget about the chocolates.

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Late in the morning." It is then when the temperature rises you and your brain is full powers, "said Dr. Timothy Monk, professor of psychiatry section studies of sleep and chronobiology at the University of Pittsburgh. Many people believe that at that time also is when gives better solve problems. According to scientists, may be the rise in temperature what keeps your mind alert.

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Stretch Making a presentation

10:30 am and 2:30 and 4:30 pm. "Stretch every two or three hours to relieve the tension you feel in the back as a result of staying hunched over a keyboard," suggests Dr. Novoa. "He joins his hands behind his back and lift them up in a straight line: This exercise stretches the chest and relax your shoulders and back. To stretch the glutes glued to the chair, cross your left leg over right, resting on his left ankle right knee. Fold the waist and stays 10 seconds in this position. Switch legs and repeat. Do not forget to close the door. "

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10 am. This is the best time of day for this activity because you have the most relaxed voice. In addition, between 9:00 and 10:00 hours, you've had a chance to drink water: good hydration allows you to eliminate morning hoarseness. "However, attempts to abstain from milk, as dairy products may increase mucus secretion in the airways," advises Dr. Clark A. Rosen, director of speech therapy center at the University of Pittsburgh. Phlegm impress the kids, but not senior management.

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In the first hour. "The eye works like all hours of the day, but the brain is more alert and better recorded nerve impulses," says Dr. Emilio Vila, ophthalmologist and director of the Clinic Vila, Spain. So never leave the worst for last, because you do even worse.

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PERFORMING THE TASK HARDER

Early in the morning. Your particular periscope is not all that up a couple of hours before getting up. Cortisol, a stress hormone, does the same. "This biological disorder increases the rate of blood sugar, which gives you the stamina to be able to deal effectively with difficult situations," says Dr. Vicente Novoa médico particular. Aunque un exceso de cortisol te puede dejar abrumado, también es lo que hace posible el "instinto de lucha" que te permite terminar ese trabajo que pende sobre tu cabeza o irrumpir en el despacho del director para pedirle un aumento. Además, tienes la ventaja de que a primera hora de la mañana, las úlceras no suelen despertarse.

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DAY PLAN FOR CORPORATE PRODUCTIVITY CRISIS MOVING

Un amigo envió por e-mail este pequeño tutorial y lo comparto con ustedes ya que todo gerente debe estar preparado para una eventual crisis interna o corporativa, el archivo solo pesa 26kbyte y está en formato PDF.

Este es su contenido:
-¿Qué es la comunicación de crisis?
-¿Cómo is a crisis plan?
- What are the aspects of form that make up a crisis?
-crisis communication principles
-Confronting the crisis-resolution

-management crisis after crisis

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